Criteria for the winning proposal
The winning proposal in the Growth Economy Venture Challenge will meet the following criteria:
The winning proposal in the Growth Economy Venture Challenge will meet the following criteria:
- It must include a clear mission statement; and provide a product or service plan that will undeniably raise the standard of living, and/or enhance the lives of people living in emerging market countries today.
- The initial target market must be located in a region with per capita income significantly lower than what is found in industrialized nations today (e.g., sub-$5 per day).
- It must include a viable business model that has a high likelihood of providing a strong return on investment for the venture funding provided.
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