IBM carried out survey of 700 HR managers across the globe to narrow down challenges. Interesting are the employee motivations in growth markets Vs mature markets. Compensation better than the norm is main consideration for attracting talent in growth market where as aligning company values with personal value is the major factor in matured markets. Similarly HR managers in growth markets feel career growth is the biggest determinant in retaining employees while their counter parts in mature market value most new or challenging responsibilities.
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